CRMs don’t usually “break” in a dramatic moment. They decay quietly: emails start bouncing, contacts switch jobs, duplicates multiply, and fields you rely on for segmentation and routing gradually turn into blanks or outdated guesses. Over time, sales reps stop trusting the data in front of them, marketing performance gets harder to explain, and RevOps spends more hours maintaining records than improving systems.Datacare by Findymail is built to stop that decay by making CRM hygiene continuous. (crm enrichment) [...]
